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The Point – 10 Years of Project Upland Films
A.J. DeRosa, founder of Project Upland, is a New England…
Kevin is the lead filmmaker at Project Upland. He is…
Project Upland celebrates 10 years of filmmaking and the evolution of those who tell your stories.
“I will never have a perfect dog. I will never be the perfect shot. I will never understand everything about Ruffed Grouse. Those layers, for me, are the point. The point is that I can endlessly try and never actually reach that goal. That goal will always be pushed further and further away. That’s the point.”
Founder of Project Upland, A.J. DeRosa
If you had told me back in 2014 that Project Upland would evolve from the random wanderings of a New Englander into an award-winning film series, I would have laughed. As a New Englander, my curiosity was always there, but my worldview was limited to those around me and how they discovered a love for the uplands. I grew up hunting over my father’s Brittanies; in the 1980s, you could still find ruffed grouse regularly in the central parts of New England. Although the seeds were planted then, my true love for the uplands did not fully develop until I pressed record on a camera. With each story I had the pleasure of telling, I found myself more enchanted by the wonderful and complex world of the uplands. Favorite dog breeds, game species, shotguns—it felt like the ultimate “choose your own adventure” book.
This film was presented by:
💥 Kent Cartridge
🧭 OnX Hunt
🦻 Tetra Hearing
🔫 Upland Gun Company
A.J. DeRosa, founder of Project Upland, is a New England native with over 35 years of hunting experience across three continents. His passion for upland birds and side-by-side shotguns has taken him around the world, uncovering the stories of people and places connected to the uplands. First published in 2004, he wrote The Urban Deer Complex in 2014 and soon discovered a love for filmmaking, which led to the award-winning Project Upland film series. A.J.'s dedication to wildlife drives his advocacy for conservation policy and habitat funding at both federal and state levels. He serves as Vice Chair of the New Hampshire Fish & Game Commission, giving back to his community. You can often find A.J. and his Wirehaired Pointing Griffon, Grim, hunting in the mountains of New England—or wherever the birds lead them.
Kevin is the lead filmmaker at Project Upland. He is obsessed with Ruffed Grouse, Trout, and Filming and Photographing the pursuit of both. Telling meaningful stories about people and their passions is what drives Kevin in his filmmaking career. Hailing from Pennsylvania, Kevin and his young English Setter "Torfinn" can be found in the woods all year round enjoying creation and any adventure they stumble upon.